Marketplaces

    Protect your brand
    across global marketplaces

    Detect, validate, and remove infringements
    - and unauthorized sellers.

    About the channel

    Marketplaces are the largest channel for counterfeit and infringing goods online - a vast, transactional environment where bad actors list fakes, knock-offs, and unauthorized stock directly alongside genuine products. Globally, this includes Amazon, eBay, Etsy, Walmart, and Mercado Libre, while the Chinese ecosystem is dominated by Alibaba, AliExpress, Taobao, Tmall, JD.com, Pinduoduo, 1688, and DHgate, with Southeast Asia (Shopee, Lazada, Tokopedia) and India (Flipkart, Meesho) emerging as fast-growing infringement regions. What makes marketplaces uniquely complex is the sheer volume of listings, the speed at which infringers create new seller accounts after takedowns, and the cross-border nature of trade - requiring continuous monitoring, seller-level intelligence, and platform-specific enforcement to be effective.

    The Process

    Hive Brand Protection combines technology and experts to detect and remove marketplace infringements in three simple steps:

    1

    Detect

    Spot threats instantly across global marketplaces. We detect counterfeits, unauthorized sellers, brand abuse and copyright - fast and at scale.

    • Cross marketplace coverage
    • Text, image and link data
    • High precision
    2

    Remove

    Remove listings fast - and keep them down. We run efficient takedowns and enforcement workflows to stop repeat offenders.

    • Fast takedown execution
    • Repeat offender approaches
    • Prevention-first enforcement
    3

    Evidence & Data

    Turn enforcement into measurable results. Track threats, actions, and outcomes, while building documentation for escalations and disputes.

    • Evidence capture & case overview
    • Dashboards & detailed intelligence
    • Impact and ROI reporting
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    Key Outcomes

    Stronger trust
    • Higher customer confidence & authenticity
    • Fewer complaints, returns, and disputes
    • Better across all markets & channels
    Recovered revenue
    • Pre-calculated product loss eliminated
    • Underpinning proactive risk management
    • Lower revenue loss to copycats
    Fewer fakes
    • Lower counterfeit availability across marketplaces
    • Faster workflow for your team
    • Reduced customer exposure to fakes

    Why Hive Brand Protection?

    Advanced, state-of-the-art technology

    An intelligent, scalable Brand Protection platform that connects data, detection, analytics, and case management across global digital channels. Technology is the foundation. Results define its value.

    Team with proven success

    Founded by the team that built and scaled Yellow Brand Protection into one of the world's leading brand protection companies. We've done it before - and we came back to do it better. Our mission: deliver results through transparency and accountability. No black boxes. No guesswork.

    We take service seriously

    A collaborative, client-centric service model built around dedicated experts, clear communication, and shared accountability. We act as a partner and take responsibility for moving cases forward, not just identifying them.

    Book a Meeting

    Talk with one of our experts.